Do you know how to start cooking channel on YouTube? If you want to start with passion, you can make videos even before there’s no benefit to spreading. Here’s a beginner’s guide and tips for starting a cooking channel on YouTube. Let’s explore with them tonight!
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Contents
1. Why Start a Food Channel on YouTube
YouTube has been the go-to video platform for many years now. It is one of the most popular websites in the world, with 1.5 billion users visiting it every day.
The site has evolved to become a place where people can find everything they need online – from tutorials on how to do anything, to live events and tutorials, vlogs and even food channels. YouTube has become a social media platform that is used by millions of people every day to share their lives with others and talk about what they are doing or what they are interested in.
The only problem with YouTube is that it is not really optimized for food content. There are no sections or categories dedicated to cooking and recipes, as opposed to other types of content like beauty or fashion which have specific sections on the website. However, the culinary category is always loved by the community, especially young people today.
2. Idea for Food Channels on YouTube
One of the most important first steps to creating your own quality videos on YouTube is finding your niche. Most successful channels on YouTube have an overall theme idea for their channel. This idea will help you attract people who will see your content and will keep coming back to see your content.
2.1 How to cook with Skill level
Cooking is an art that requires a lot of skills. It’s not just about knowing how to use the right ingredients, but also understanding what cooking techniques to use.
For example: if you want the meat to be tender and juicy, you should cook it at a lower temperature for a longer time. If you want the meat to be crispy on the outside but tender on the inside, you should cook it at a higher temperature for a shorter time.
The skill level is an indication of how difficult it would be for someone to make this dish. Channels on this topic are for you.
2.2 Type of Food
The best food bloggers know that if you focus on a particular food culture, you will automatically find your niche. Whether you choose to follow Japanese recipes, create Australian-inspired cakes or showcase your skills as a British chef, you’ll be able to connect and convince the audience through their favorite food.
2.3 Specific group
The idea is to create themed recipes for certain types of people. Whether you decide to create a food video for busy moms, kids, athletes, or even pet food, knowing your target audience will help you find food. You can find this idea elsewhere on the web and bring them back to your channel videos.
2.4 Unique food
You can also create a video every week about a specific type of food, such as birthday party food, dishes you can cook in your dorm, meals from things you can buy for less than 10 dollars, and so on. This combined with a specific team can help you find an audience that is how to start a food channel on YouTube.
2.5 Food Reviews
Reviewing food on your channel can be an exciting and easy way to create content. Beginners often try to keep up with food trends, taste snacks from around the world or count down their secret food wishes. Besides, you can also review baking tools and other kitchen products.
Read more: How to start a travel YouTube channel – 9 Steps & Tip
3. Skills Required to Start a YouTube Cooking Channel
To have a successful how to start a YouTube cooking channel for beginners, you need some skills. Not only do you have to keep coming up with new ideas for new content every day, but you also need to engage with your community to keep them coming back to learn more from you. Therefore, you should work toward the following skills.
3.1 Editing and Videography
Although you can start from a small scale, it is important that you sharpen your skills in both video recording and editing. People used to watch your videos even when the light was slightly off in the past. Be sure you put your best foot forward from the start. Even so, you will likely see a significant improvement in the quality of your channel within the first year.
3.2 Thinking Creating Recipes
There are so many ways to make something great without having to follow any particular formula. But if you want to be known as the one who makes great food videos, then you need to know what ingredients work best together and explain to your audience why.
3.3 Awareness of Nutrition Facts
You should have a basic knowledge of the nutritional realities and health benefits associated with different foods. For example, know if certain fruits contain too much sugar or fat. Mentioning these little tidbits from time to time will help people connect with you and see additional value in your content.
3.4 Effective Time Management
When you are first going through how to start cooking channel on YouTube, every aspect of creating your video will take a long time. As a result, you should be sure that you learn how to balance everything else around ensuring you can produce quality content every week.
3.5 A Sensible Sense of Humor
Once you have decided on your business plan, you will need to have all the necessary equipment and supplies. People usually love to watch funny videos. If you do not have a natural sense of humor, try practicing some stand-up comedy routines before shooting your next video. It may sound silly at first, but as you get comfortable doing it, you may discover that you enjoy sharing jokes about what you cook.
3.6 A Knowledge of Social Media Marketing
This is the area where most cooking channels fail because they do not understand their audience. They think that simply posting a link to their latest work will attract viewers to their channel. You can often grow much faster by engaging viewers from other social platforms.
3.7 Video SEO
SEO helps search engines like Google identify your cooking channel and rank it higher than others. You can ensure that your videos appear near the top of searches related to your niche by using correct keywords. Understanding video SEO will also help you rank better on YouTube.
4. How to Make Cooking Videos for YouTube
Once you have honed your skills, you will be ready to create new cooking content for your YouTube channel. One of the most important aspects of a funnel is its ability to come up with new content ideas. Here are a few ways how to start a cooking channel on YouTube that you might find inspiration.
- Watching other food channels: Some of the biggest names in the startup industry are amateurs. So you do not need to feel bad if you cannot come up with original ideas right away. Just keep watching until you discover a video that inspires you.
- Reading foodie blogs: They provide another way to gain insight into popular topics in your field. Many bloggers post weekly updates detailing their experiences researching new recipes. These posts often include links to articles written by experts in the same space.
- Following food influencers: Influencer marketing is becoming more popular among brands looking to reach consumers directly. Pay attention to what types of dishes influence chefs and how they are presented. Then you can look for opportunities to collaborate with them in the future.
5. How to start a cooking channel on YouTube
Going on how to start cooking channel on YouTube is kind of easy and very interesting. You can learn video creation and editing skills, improve your cooking, share recipes, and build an online audience. In this section, you will step by step create a cooking channel on YouTube and monetize it.
5.1 Buy Filming Equipment
You will need some equipment to record your video. At the very least, you will need a video recording device such as a camera. If you have a smartphone with a 10 MP camera, it will be a good quality camera. Additionally, you may need a tripod for filming as it will hold the camera in place during filming. You can also ask your child, friend, husband, or another family member to hold the camera. However, the best way to do this is to purchase the right equipment for filming.
5.2 Create a YouTube Channel
The next step is to create your YouTube channel, you need to go to youtube.com/create_channel. Therefore, you need a Gmail account to create your channel. If you have already had an account, you would have been taken to your page. Then, you need to click on “Customize Channel” where you can edit your profile picture, channel image, name, description, and more.
5.3 Produce Recipe Videos
There are two types of recipe videos you can create. The first type is when you show yourself in a video, explaining the recipe while cooking the dish. Channels like Nisha Madhulika, Saffron Trail, and Bhavna’s Kitchen are an example of that. The second type of YouTube channel video is the one where you do not show your face. You just need to take a video of the dish from your perspective while cooking. Here are the steps you should follow to create a recipe video:
- Select a recipe that you want to share. The more unique and good-looking you are, the more attention you will receive.
- Make a list of all the required ingredients. Gather all the components in one place and take pictures of them. Tell everyone the amount of each ingredient used.
- Start cooking food and show each step involved. Let’s say you are teaching someone how to cook a recipe correctly and they need to follow it step-by-step.
- Explain in video with your voice or through text, step-by-step instructions to cook the recipe.
- Show everyone the end result is a beautifully decorated plate.
5.4 Video Editing and Uploading
You will need to edit the video and make it look good. If you do not have any video editing skills, you can learn to edit videos with free software online. Windows Movie Maker and Wondershare Filmora Video Editor are free software that allows you to create and edit videos. They allow you to combine different videos and add images, audio, and text. You can also add intros and ending credits, music, and effects.
When you have uploaded a few videos to your channel, it is exciting to show others your videos. The first to show up is your family and friends. They probably already know how you cook, so they will be keen to see your recipes. They will also support your channel and like your videos and subscribe to your channel.
Besides, you will also get views from YouTube organically. The number of views you get depends on many factors, most importantly your content. If you have a good quality video, with an optimized video title, thumbnail, and description, you will get more views.
5.6 Make Your Videos Better
If this is your first time how to start a food review channel on YouTube, then you probably have a lot of room for improvement. After uploading your first videos, you should seek feedback to improve your videos. As you get feedback and observe other channels, your videos will get better and you will improve your channel.
Moreover, your software is not the most important thing to a successful YouTube channel. The most important thing is the quality of your video content. You can basically make great videos with a simple camera phone and free software. The best recipe videos are easy to looking for, exciting to watch and clear to follow. They leave the viewer a bit surprised and make them want to try a recipe.
5.7 Money with Your cooking channel
This will be a very fun and rewarding way to pass the time, and if your YouTube recipes channel becomes popular, you can earn money through the YouTube Partner Program. It will help you grow by improving your cooking and learning video skills.
Furthermore, you can even go on to start a profitable food blog. These are some of the successful ways you can create a YouTube channel and earn money. It will also make you feel good that you can share your recipes and help others learn how to cook your favorite recipes.
Read more: How to start an animation YouTube channel – Guide & Tips
6. Tips to Growing a cooking YouTube Channel
You should need some tips on how to start cooking channel on YouTube. While these tips are not specific to the cooking community, they are useful globally regardless of the type of channel you plan to create. Here are some tips and instructions you can use.
- Post your videos at least once a week: In fact, if you track your analytics, you may find that your rankings drop when you hit the 7-day mark since your last video. For that reason, try to schedule your videos no more than a week apart. In fact, it is a good idea to work ahead of time so you can preview a few videos in case you need to take a week off.
- Keyword research and search results: Try to create content based on popular searches. While there are helpful tools to help you with this, you can also enter 2-3 words about your genre up to commonly searched content. You must make a list of possible ideas, then research what is working for others.
- Choose an attractive title: Your title should not only attract people to click on your video but also be optimized for YouTube searches. You will want to choose strong keywords so that people interested in viewing your content genre will be able to find your video.
- Create an eye-catching thumbnail: Your best bet for early views is to show up in the sidebar as “something similar” to the video someone is currently watching. You can use YouTube’s thumbnail generator on a platform such as Snappa to help you create thumbnails with strong appeal.
- Fill in your description: Take your time when writing down your descriptions. Use strong keywords and descriptive language to help the YouTube algorithm find an audience for it. Add links to important parts of the video, to your social networks, and to any online marketplaces, you may run.
- Comment on your videos: This action sends some signal to YouTube. The comment should be also your favorite and pinned to your channel.
- Video advertising on social networks: Use the appropriate hashtags to find some more interested viewers who can view it. Do not forget to grow your social network outside of YouTube as they can all connect with each other over time.
Promotion services YouTube are incredibly effective tools for displaying your business’s expertise and increasing brand recognition. They’re also useful for disseminating facts and information, interacting with your community, and publicizing forthcoming events.
7. Best YouTube Cooking Channels
YouTube is a goldmine of information and knowledge. But sometimes, it can be hard to find what you are looking for. These top 5 best cooking YouTube channels will present you with channels dedicated to all the latest cooking trends, entertainment tips, and recipes out there. You can also learn how to start a cooking channel on YouTube.
7.1 New York Times Cooking
The New York Times, nicknamed the Gray Lady, has been one of the most prominent newspapers in the United States since the 1860s.
Their cooking section is one of their most popular, so it made perfect sense that the magazine started uploading cooking videos to YouTube in 2019. Each video is hosted by a chef, some of whom are well-known – although not always for cooking. Their most popular hosts include Yewande Komolafe, Priya Krishna and Sohla El-Waylly.
7.2 Bon Appétit
If you’re a foodie, you’re probably familiar with Bon Appétit magazine. The publication is known for its in-depth exploration of fine cuisine and wine and stunning food photography.
Viewers can watch Michelin-starred chefs demonstrate professional culinary techniques, follow the latest cooking trends and products, read food and wine reviews and enjoy celebrity cuisine.
7.3 Binging with Babish
Binging With Babish, called the Babish Food Universe on YouTube, shares the culinary adventures of an anonymous chef named Babish.
On video only hands and body to guide you through the recipes in a calm, steady voice. There is something very comforting about watching this channel and you can also learn a lot. My favorite videos are the ones where he creates recipes from TV or movies.
7.4 Pro Home Cooks
Hosted by Mike Greenfield, Pro Home Cooks offers lots of tips and easy tutorials covering a variety of topics from testing kitchen appliances to cooking.
Even if you are not from Finland, you can enjoy fascinating videos about making cottage cheese or distilling your own vinegar. Or if you’re more like me and prefer to follow the latest trends, you’ll love TikTok’s man food episodes.
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